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RHODODENDRON

LOOKBOOK

 

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Rhododendron collection by Impugn was induced by idea of biophobia—a phenomenon that captures modern civilisation. With looming urbanisation, human alienation from nature becomes increasingly common. In the Victorian language of flowers, the Rhododendron symbolizes danger.

Lookbook is designed as a photo-centric album enabling pure exposure of collection vivid colours and transparent surfaces.

FULL VERSION IS AVAILABLE HERE

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