THE LAST JUDGEMENT
The Last Judgment Poster
Contest Prize Winner
The Last Judgement, a masterpiece by the Dutch painter Hans Memling, has been picked as a motif for numerous artistic and cultural events coordinated by the National Museum in Gdansk.
As a part of this initiative, a promotional poster contest was announced in June 2017 by Museum and STGU. The aim was to select 12 posters for a 2018 calendar that invokes interest in triptych and promotes it as ‘one of the one hundred most important paintings in ancient art’.
With an ‘artistic interpretation’ suggested as the main method by organizers, an attempt was made to express painting’s complexity and interdependencies in simplified, geometric forms. Colours are cleared off as obscuring distractors. Promotion objective is fulfilled through a use of the contemporary graphics technique.
Scenes from the Last Judgment
by Hans Memling
The most significant characters and scenes went through a conceptual transformation to become consistent and crisp shapes. Minimalistic line-based structure is rhythmic and dynamic reflecting features of the painting.
Typography refers to the Renaissance antiquas crafted by the Venice punchcutters in the mid-15th century that set a new typographic tradition for the centuries onwards.